Startup

How to Identify If You’re Missing Your Startup’s True Potential in 5 Signs

How to Identify If You're Missing Your Startup's True Potential in 5 Signs

A startup’s true potential is not just about how much money they make. It is also about how they are performing in relation to their competitors. This article discusses some of the key indicators that might be telling you that your company is not performing as well as it could be. What are the five …

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How to Make Better Startup Decisions with Opportunity Costs

How to Make Better Startup Decisions with Opportunity Costs

Opportunity costs are associated with almost any decision we make in life. Choosing between going to college or business school, deciding which job offer to accept, etc. In startups, the opportunity cost can be anything from time, money, or resources. How can a good understanding of opportunity costs help improve your startup’s decision-making? What are …

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Sunk Cost Fallacy In A Nutshell (Part 2) : How To Avoid The Sunk Cost Trap?

Sunk Cost Fallacy In A Nutshell (Part 2) : How To Avoid The Sunk Cost Trap?

The sunk costs fallacy is a cognitive bias that leads people to make decisions based on the past rather than the future. It occurs when someone thinks that the time and money they have already invested in a decision is worth it, even if it no longer makes sense to continue down the path. Sunk …

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10 Entrepreneurial Fallacies That Keep You From Becoming a Successful Entrepreneur

10 Entrepreneurial Fallacies That Keep You From Becoming a Successful Entrepreneur

Entrepreneurship is a journey that can be both challenging and rewarding. But it’s also not without its pitfalls, it comes with its own set of challenges. Entrepreneurial fallacies are common mistakes that most entrepreneurs make at one point or another in their journey. In this article, we’ll discuss 10 of the most common entrepreneurial fallacies …

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How to Create a Pitch Deck for Your Startup: 3 Steps to a Winning Pitch

How to Create a Pitch Deck for Your Startup: 3 Steps to a Winning Pitch

For those who are not familiar with the term, a pitch deck is a presentation that briefly summarizes the company and its product, accompanied by visual aids. It’s an essential tool for entrepreneurs and other business leaders to communicate their vision, goals, and strategy. A pitch deck is typically used by startups to present their …

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